Sales & Marketing Talent That Drives Growth.
Lead Search Group recruits sales and marketing talent for organizations looking to grow revenue, strengthen brands and build deeper customer relationships. From commercial leadership to specialized sales, marketing and growth roles, we combine targeted research, proactive outreach and a personalized search strategy to find the people who can move your business forward.
Let's Talk About Your HiringCommercial Talent Across Sales & Marketing.
Sales and marketing teams bring together very different capabilities, from revenue generation and business development to brand, demand generation and customer growth. Lead Search Group recruits across that commercial landscape, adapting each search to the market, role and business outcomes that matter most.
Sales
Leadership
Vice Presidents of Sales, Sales Directors and commercial leaders responsible for revenue strategy, team performance and market growth.
Business Development
& Partnerships
Business development, enterprise sales and strategic partnership professionals opening new markets and creating long term commercial relationships.
Marketing
Leadership
CMOs, Vice Presidents of Marketing and senior marketing leaders shaping brand strategy, market positioning, demand and growth.
Digital &
Growth Marketing
Growth, performance, demand generation, ecommerce and digital marketing professionals connecting strategy with measurable business results.
Brand &
Communications
Brand, communications, content and public relations professionals strengthening reputation, customer connection and market presence.
Revenue &
Customer Growth
Revenue operations, sales operations, customer success and commercial specialists helping organizations improve performance across the customer lifecycle.
The Best Commercial Talent May Never Apply.
Strong sales and marketing professionals are often already growing revenue, building brands, leading teams or developing customer relationships somewhere else. Finding the right person means understanding where that talent sits, what may motivate them to move and how to start the right conversation.
We Look Where Strong Commercial Talent Is Already Performing.
The right candidate may be leading revenue growth inside a competitor, building a brand in an adjacent industry or developing customer relationships in a market your organization wants to enter.
We map the companies, industries, teams and adjacent talent pools where the capabilities behind the role are most likely to exist, then shape the search around your business model, customer, market and growth objectives.
Direct competitors, adjacent industries, high growth organizations, consumer and B2B brands, professional services firms, technology companies, enterprise sales teams, marketing organizations and businesses entering new markets or customer segments.
Find the People a Job Posting May Never Reach.
Many successful sales and marketing professionals are not actively searching for a new role. They may be exceeding targets, leading successful campaigns, building teams or waiting for an opportunity compelling enough to consider a move.
Lead Search Group combines targeted research, direct headhunting, professional relationships and referrals to reach candidates beyond the active applicant market and create conversations with people who may never respond to a traditional posting.
Sales executives, business development leaders, strategic partnerships, marketing executives, brand leaders, growth and performance marketers, demand generation, communications, revenue operations, customer success and other specialized commercial talent.
Research. Relationships. Reach. Results.
We find sales and marketing talent based on what your business needs to accomplish, not simply who happens to be looking.
What Does the Business Need Growth to Look Like Next?
Sales and marketing hiring often begins with a title, a revenue target or a list of responsibilities. Those things matter, but the strongest search starts by understanding how the organization wants to grow, where the opportunity sits and what this person actually needs to accomplish.
What does success in this sales or marketing role actually need to look like?
Drive Revenue
& Growth
What does this person actually need to grow?
The right profile depends on the growth mandate, whether that means increasing revenue, entering new markets, building pipeline, winning new customers or expanding existing relationships.
Build Brand
& Demand
What should the market understand, want or do differently?
Marketing talent can shape positioning, create demand, strengthen reputation and connect a business with the people it wants to reach. The right candidate depends on what the brand and business need next.
Know the Customer
& Market
Who does this person need to understand and influence?
Strong commercial talent understands more than a function. Industry dynamics, customer behaviour, buying cycles, competition and market complexity can all determine where the strongest candidate will come from.
Lead Teams
That Perform
What will this person be expected to lead, influence or change?
Commercial leadership can mean building a team, changing a go to market strategy, improving performance or creating stronger alignment across sales, marketing and the broader organization.
The Best Commercial Candidate Is Not Always From the Most Obvious Competitor.
A strong sales and marketing search looks beyond job titles and industry labels to understand how someone has created growth, influenced customers, built brands and performed in environments similar to yours. Defining that clearly can dramatically expand the candidate market.
Let's Talk About Your Sales & Marketing Hiring.
Tell us what the organization is trying to grow, change or accomplish. We can help shape the search around the candidate market, commercial experience and capabilities the role actually requires.
Discuss a Sales & Marketing SearchGrowth. Brand. Market. Leadership.
A practical guide to defining what your organization really needs from a sales or marketing hire before the search begins.
Get the Commercial Hiring PlaybookPractical guidance for organizations preparing to make an important commercial hire.
Sales & Marketing Search With More Context Behind It.
Strong sales and marketing hiring goes beyond matching industry experience, revenue targets or campaign expertise. The strongest search starts with the commercial opportunity, the customer, the market and what the organization actually needs this person to grow, influence or lead.
Commercial
Judgment
We look beyond titles and quotas to understand how candidates have created revenue, built demand, strengthened brands and influenced customers.
Principal
Led
Your search stays close to experienced recruitment leadership, from defining the mandate through research, outreach, assessment and the final hire.
Search Strategy
Built for You
Your growth goals, customer, market, business model and stage of growth determine where we search and who we approach.
Relationships
Expand the Search
Targeted research, direct headhunting, referrals and professional relationships help us reach proven commercial talent beyond the active applicant market.
Relationships That Speak for Themselves.
Our reputation has been built one relationship at a time. Clients and candidates trust Lead Search Group with important hiring and career decisions, and their experiences say more about our approach than we ever could.
Jackie Sparking
Leslie Proulx
Magdalena is more than a recruiter – she takes the time to develop a close relationship with her clients. I had the pleasure of working with Magdalena when I was looking for a new HR role. Living in Calgary at the time, I was eager to move back to Ontario. The idea of finding a new job across the country was daunting. Magdalena and I connected and I immediately knew that I had her full support in my job search. She took the time to understand my interests and my career goals, ultimately leading to securing a position in a few weeks. Since that first initial contact with Magdalena more than two years ago, we have maintained a close relationship, both professionally and personally.
Victoria Almeida
It has been an absolute pleasure working with Magdalena. It’s very clear that she has a sincere interest in her clients’ success and she works so hard to ensure that they find the perfect role. She is always in touch every step of the way and makes sure you are confident and comfortable before going into an interview or putting you forth for a position. I love working with her and recommend any contact who is searching for a new role to her as a recruiter but more so as an advisor and confidant. She placed me in my current role (before providing me with quite a few amazing opportunities) and its been a great opportunity for me. I look forward to working with Magdalena in the future.
Questions Worth Asking Before a Commercial Search.
Sales and marketing hiring can look straightforward until the search begins. Revenue goals, customer segments, industry experience, leadership expectations and the way your organization goes to market can all shape who the right candidate actually is.
Many strong commercial candidates are already performing well inside organizations they respect. We use targeted research, market mapping, direct headhunting, referrals and professional relationships to identify and approach people who may never respond to a job posting but could be open to the right opportunity.
Revenue performance matters, but context matters just as much. We look at what someone sold, the market they sold into, deal complexity, sales cycle, customer type, territory, team structure and how results were achieved. A strong performer in one environment is not automatically the right fit for another.
Marketing roles can require very different capabilities. Brand, demand generation, performance marketing, communications, ecommerce and growth all solve different problems. We start with what the organization needs marketing to accomplish, then assess candidates against the experience, environment and outcomes behind that mandate.
It depends on what makes someone successful in the role. Industry relationships, customer knowledge or technical understanding may be essential in some searches. In others, the strongest candidate may come from an adjacent market with a similar customer, sales motion, growth challenge or brand environment.
Yes. Lead Search Group recruits specialized sales and marketing professionals as well as senior leadership. Searches can include business development, enterprise sales, growth marketing, demand generation, brand, communications and revenue operations through to Sales Directors, Vice Presidents, CMOs and other commercial executives.
Yes. We can help work through the mandate, priorities and candidate profile before outreach begins. That often means separating what is truly essential from what is simply familiar and defining the commercial outcomes the person will be expected to deliver.
Yes. While Lead Search Group is based in the Toronto area, searches can extend across Canada and into the United States when the mandate requires a broader talent market. For specialized, senior and remote commercial roles, the strongest candidate pool may extend well beyond one city.
Have a Sales or Marketing Role That Is Hard to Define?
Start with what the business is trying to grow, change or accomplish. Tell us where the opportunity sits, and we can help determine what the search and candidate market should look like.
Discuss a Sales & Marketing Search
More Confidence in Every Hire.
Hiring is a significant investment. Lead Search Group provides a six month replacement guarantee on qualifying permanent placements, giving clients added protection and confidence that our commitment continues beyond the placement.
Let's Talk About Your SearchExecutive Search Expertise Beyond the Search
Magdalena Duleba-Lapensee brings more than 25 years of recruitment experience and shares her perspective on personalized recruitment, leadership hiring and building stronger organizations.
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